Make My Baby | SF Studios
Client: SF Studios and Drum Copenhagen
Target Medium: SparkAR
SF Studios was founded in 1919 in Sweden, and is today one of the Nordics’ leading film producers. In 2023, they produced a new film, “Bytte Bytte Baby”, premiering March 16, 2023. To promote the film, SF Studios and the creative agency Drum Copenhagen wanted to explore the possibilities of creating new and engaging digital content. In collaboration with Drum Copenhagen and SF Studios, Khora developed an Augmented Reality Facebook and Instagram filter, that encourages the user to interact with their friends, merge their faces and experience what their shared baby would look like.
The filter managed to receive 34.000 organic impressions, with more than 10.000 people using and trying the filter themselves with an average time of usage at 50 seconds.
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Contact-Marketing
Katrine Konyher
Marketing Specialist
+45 4129 9319